Your Black Friday Starts Monday 16 November
Early access to brand offers, a week before everyone else. Log in to your account so your member prices are ready.
Join VLP Rewards Free and Shop Black Friday First
Get 800 points when you join, and first access to Black Friday from Mon 16 Nov.
What's Coming for Your Pet
Prices are revealed to members on Mon 16 Nov. Choose your pet, then what you're shopping for.
Every pet counts this Black Friday. There aren't brand offers for your this round, but VLP Rewards members earn points on every order and unlock a new reward every day from Mon 23 to Mon 30 Nov.
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Joining VLP Rewards Is Free
Here's what members get this Black Friday.
Membership Is Your Ticket In
Here's what you get this Black Friday.
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Shop the Sale First
Member prices on your pet’s faves go live from Mon 16 Nov.
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A New Reward Daily
Points boosts and bonuses every morning, 23 to 30 Nov.
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Win Back Your Order
A daily draw for members, up to $200. One winner every day, 23 to 30 Nov.
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Three Surprise Games
Play on game days for bonus entries in the Win Back Your Order draw.
Log In to See Your Member Offers
You're a VLP Rewards member. Log in so your early access prices are ready on Mon 16 Nov.
Join Free and Get 800 Points
Become a VLP Rewards member and shop Black Friday a week before everyone else, from Mon 16 Nov.
Already a member? Log in to see the offers
800 points apply to new VLP Rewards members who join from 1 to 15 Nov 2026. Early access offers apply to selected products while stocks last. Terms apply
