Product Information
Ziwi Peak Venison Wet Cat Food is a complete, grain-free canned recipe made with 92% free-range New Zealand venison, organs, bone, and Green-lipped mussels in a high-moisture format that supports daily hydration. Available as 12 x 185g cans, the lean, novel-protein formula suits cats of all life stages with particular value for those with food sensitivities or cats needing a lower-fat wet diet. No prescription is required.
Health Benefits
- True novel protein for food-sensitive cats: Venison is rarely used in mainstream commercial cat food, making it a genuinely novel protein that provides a clean starting point for dietary elimination trials in cats where common protein allergens such as chicken, fish, or beef are suspected triggers.
- Supports daily hydration: At 78% moisture, each 185g can provides a meaningful contribution to daily fluid intake, supporting urinary tract health in a species that typically drinks little water and relies on food moisture to meet hydration needs.
- Lean, high-protein formula: At 4% minimum fat and 10% minimum crude protein on an as-fed basis, the venison wet formula provides a lean nutritional profile suited to cats needing high-quality protein without a high fat intake, including overweight cats or those with fat-related dietary sensitivities.
- Essential taurine for feline health: Taurine is an essential amino acid for cats that must be obtained entirely from diet. This formula delivers taurine through both venison protein and supplementation to meet feline requirements at all life stages.
- Urinary health support: DL-methionine helps maintain urinary tract pH alongside the high moisture content of the wet format, supporting a healthy urinary environment and helping to reduce the risk of struvite crystal formation.
- Palatability for selective eaters: The high-moisture, high-meat wet format provides aroma and texture that cats typically find more appealing than dry food alone, making it practical for picky eaters, senior cats, or cats recovering from illness.
Ziwi Peak Venison Wet Cat Food is a grain-free, high-meat complete canned diet for cats, using venison as a true novel single protein source to support cats with food sensitivities, urinary health needs, or a requirement for a lean wet diet.
What It's Used For
- Food sensitivities and novel protein elimination trials: The single venison protein, grain-free format, and absence of rendered meals makes this a practical option for cats where common dietary proteins have been exhausted and a genuinely novel protein is needed for a dietary elimination trial, conducted under veterinary guidance.
- Low water intake and urinary health support: The 78% moisture content increases daily fluid intake for cats with low voluntary water consumption, supporting urinary tract health and reducing the risk of concentrated urine contributing to crystal formation.
- Weight management alongside dietary protein change: The lean nutritional profile at 4% fat and 190 kcal per 185g can allows caloric intake to be managed while maintaining a high-quality animal protein source during a dietary transition or elimination trial.
- Senior cats and picky eaters: The soft wet texture and highly palatable venison aroma supports cats that eat inconsistently, have dental discomfort, or are selective about food, while delivering complete balanced nutrition at every meal.
- Raw feeding transition or raw alternative: The high-meat, minimally processed wet format provides a practical bridge for cats transitioning away from fresh raw feeding or for owners wanting the nutritional approach of raw without the handling requirements.
Ingredients & Nutrients
Venison, Water Sufficient for Processing, Venison Tripe, Venison Liver, Chickpeas, Venison Lung, Venison Heart, New Zealand Green Mussel, Venison Kidney, Venison Bone, Venison Cartilage, Minerals (Potassium Chloride, Magnesium Sulfate, Zinc Amino Acid Complex, Iron Amino Acid Complex, Manganese Amino Acid Complex, Copper Amino Acid Complex, Sodium Selenite), DL-Methionine, Dried Kelp, Choline Chloride, Salt, Taurine, Vitamins (Vitamin E Supplement, Thiamine Mononitrate, Niacin Supplement, Pyridoxine Hydrochloride, Vitamin D3 Supplement, Folic Acid).
| Nutrient | Analysis |
|---|---|
| Crude Protein (min) | 10.0% |
| Crude Fat (min) | 4.0% |
| Crude Fibre (max) | 2.0% |
| Moisture (max) | 78.0% |
| Ash (max) | 3.0% |
| Chondroitin Sulfate (min) | 300 mg/kg |
| Calorie Content | 1025 kcal ME/kg (190 kcal ME/185g can) |
Product Specifications & Care
- Species: Cats
- Life stage: All life stages (kittens, adults, seniors)
- Best for: cats with food sensitivities requiring a novel protein wet diet, cats needing increased daily hydration, cats needing a lower-fat wet food, picky eaters, and senior cats
- Available sizes: 12 x 185g cans
- Storage: refrigerate once opened and use within 7 days; store unopened cans in a cool, dry place away from direct sunlight
- Ziwi Peak Venison Wet Cat Food is formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profiles for all life stages, including growth and reproduction.
How to Feed Ziwi Peak Venison Wet Cat Food
Ziwi Peak Venison Wet Cat Food provides 190 kcal per 185g can. Most adult cats require approximately 50–60 kcal per kilogram of body weight per day for maintenance. Use the guide below as a starting point and adjust based on body condition over the first few weeks.
| Adult Cat Weight | Daily Amount (approx.) |
|---|---|
| 2 kg | approx. 105 g (less than 1 can) |
| 3 kg | 1 can |
| 4 kg | 1 can |
| 5 kg | 1½ cans |
| 6 kg | 1½ cans |
| 8 kg | 2 cans |
Adjust amounts for kittens, pregnant or nursing cats, and very active cats. For a more precise daily serving guide, use the Ziwi Peak feeding calculator at ziwidog.com.au.
Why Dr Jack Ayerbe Recommends It
“Venison is a genuinely novel protein for most cats — it is rarely used as a primary ingredient in mainstream commercial cat food, which makes it a clean starting point when food sensitivity is suspected and common proteins have already been ruled out. The wet format at 78% moisture supports hydration alongside the dietary change, which is useful when managing cats with urinary sensitivity during a protein transition. The lean profile at 4% fat is also practical for cats where I want high-quality animal protein without a high fat load, including overweight cats undergoing a dietary change. Feed it as the sole diet for at least 8 to 10 weeks with nothing else offered, and that is when you get a meaningful read on whether food is a driver of what you are seeing.”
— Dr. Jack Ayerbe OAM, Veterinarian & Vets Love Pets Partner
Shipping
Non-Prescription Products:
• Free shipping on metro orders over $49+.
• Shipping fee for regional orders & metro orders under $49 will be calculated at checkout.
Prescription Medications:
Shipped separately via express shipping at a flat rate of $9.49, or select free standard shipping*.
Returns
Non-Prescription Products:
We offer a hassle-free return policy within 30 days for unopened items in original condition for exchange or store credit. Refunds are available if the product is faulty or not as described; however, food or treats cannot be returned once opened.
Prescription Medications:
We cannot accept change of mind returns for prescription products, given that there are laws that prohibit the resale of medication. Please make your selections carefully, and double-check your order before submitting.
Palatability Guarantee
Our Palatability Guarantee applies to selected brands, including Advance, Royal Canin, Purina, Hill's and 4CYTE, allowing you to return any unused portion of dry/wet food for an exchange or full refund.
- AGLevel 1Ayse G.Verified BuyerRated 5 out of 5 starsAmazing wet cat food
I have tried ziwi venison cat food due to my kittens food sensitivities. The quality (and smell) is outstanding and my kitten happily eats it. Also love vets love pets. They have always been so quick with shipping and easy to deal with.
Frequently Asked Questions
Feeding amounts depend on your cat's body weight, age, and activity level. Each 185g can provides 190 kcal. As a general guide, most adult cats weighing 3–4 kg require approximately one 185g can per day, while cats of 5–6 kg typically need one and a half to two cans. Target approximately 50–60 kcal per kilogram of body weight per day for adult maintenance. Note that the venison variety is lower in calories per can than the chicken wet variety (190 kcal vs 227 kcal), so portion sizes will be slightly larger. Adjust for kittens, pregnant or nursing cats, and senior cats, and consult your vet if you are unsure.
Venison is a true novel protein for most cats, meaning it is rarely encountered in mainstream commercial cat food and is therefore unlikely to be a source of prior sensitisation. For cats that have already been fed chicken, beef, or fish-based diets and continue to show signs of food sensitivity, a novel protein such as venison provides a genuinely different starting point for a dietary elimination trial under veterinary guidance. The single-protein, grain-free, no-rendered-meal format of Ziwi Peak Venison Wet Cat Food helps eliminate common dietary variables, making it easier to assess whether food is a contributing factor to the symptoms observed.
Ziwi Peak Venison Wet Cat Food uses venison as the sole animal protein, with no grains, rendered meals, or artificial additives, making it a practical option for an elimination diet where a novel protein is needed in a wet format. For the elimination trial to provide meaningful diagnostic information, only this food should be fed for a minimum of 8 to 10 weeks, with no other food, treats, or medications containing animal-derived ingredients offered in that period. A wet food format can be an advantage for cats that eat inconsistently on dry food during a dietary trial. Always conduct an elimination trial under veterinary supervision.
Yes. Ziwi Peak Venison Wet Cat Food can be served as a topper over dry food or mixed in to increase palatability and moisture intake. However, if the goal of feeding venison is to conduct a single-protein elimination diet for food sensitivity investigation, mixing with a different dry food would introduce other proteins and undermine the diagnostic value of the trial. In that case, the wet food should be served as the sole diet for the duration of the trial. For cats not on an elimination trial, mixing with a compatible dry food is a practical way to increase meal variety and hydration.
Ziwi Peak Venison Wet Cat Food provides 190 kcal per 185g can, which is lower than the Ziwi Peak Chicken Wet Cat Food at 227 kcal per 185g can. The leaner nutritional profile of venison, at 4% minimum fat compared to 5.5% in the chicken variety, contributes to the lower caloric density. This makes the venison wet food a practical option for cats where caloric intake needs to be managed alongside dietary protein change, such as overweight cats on a novel protein elimination trial, or senior cats with reduced metabolic requirements. Adjust daily serving amounts based on body condition rather than volume alone.
